Yasmin Jones-Henry

Yasmin Jones-Henry is an FT Writer, Cultural Placeshaping Strategist and Co-founder & Curator of The Lab E20, based in London.

Yasmin has built a reputation as a cultural and communications thought leader on the importance of culture, creative enterprise and regenerative design principles in delivering both economic and social value. Her expertise in research, tracking investment trends and translating the power of culture and commerce is borne out of her previous experience working for the Financial Times where she developed her specialisms in foreign direct investment, ESG and design.